Define your winning water, sanitation or waste business model.
This module introduces you thoroughly to the water and environmental challenges, and the market needs. Based on this, you will systematically start developing your business model, where you will get your business idea, analyze your customer segment and identify value propositions. Moreover, you will learn team development skills and start and get tailored support to develop your innovative business strategy.
Ground-truth you business model and test it on your customers.
During this module, you will revisit your business model and develop and test its different elements, including prototyping. You will analyze specific market segments and generate feedback that allows you to turn your water, sanitation or waste idea into a feasible solution. You will learn how to attract customers, improve your product or services and make your first sales experiences.
Build a compelling story around your products or services and make the numbers work.
Drawing on information gathered in Module 1 and 2, you establish a viable marketing mix considering promotion, placement and pricing of your green products and services. In parallel, you will dive deep into cost structures and revenue streams to turn your idea into a financially viable solution. Count with the key elements of a convincing business plan by the end of this module. At the end of this module, you will learn how to pitch your business to externals.
Recognising achievements. Demonstrate the positive impact your project can have on those most vulnerable to Palestine’s water, sanitation and resource challenges. Win seed funding support to take your business to the next level, network and set the bar for environmental innovations in Palestine.
Expert coaches and mentors are there to help make things happen! In individual coaching sessions, they deliver practical advice, introductions and connections to funding opportunities. Meanwhile, through events with your cewas Middle East community, you will connect to a broad range of sector experts and like-minded green entrepreneurs to collaborate, exchange and develop businesses with.